I'm really interested in your feedback on this one. This weekend I will present to the nursery and landscape industry at a conference in Texas. My topic is on sustainability, specifically “Is Sustainability Really a Consumer Trend?”
So, without any pretty picture to set the stage, I’m interested in hearing what you have to say on this subject. The big box stores and other retailers have recognized this trend and have positioned their product lines and marketing messages to incorporate sustainability. But what does it really mean? Most importantly, as gardeners and people who care about the environment, what does sustainability mean to you? How do you do your part and what would you like to see retailers, specifically the nursery and landscape industry do to help? I look forward to hearing what you have to say and passing on some of your points during my presentation. Thanks.
JL